RAHAYU, N. K. The Influence of Social Media and Experiential Marketing on Customer Loyalty in MSMEs in the Fashion Sector at Sentra Distro Trunojoyo Bandung. Banking & Management Review, [S. l.], v. 12, n. 2, p. 89–105, 2024. DOI: 10.52250/bmr.v12i2.811. Disponível em: https://ojs.ekuitas.ac.id/index.php/bmr/article/view/811. Acesso em: 9 dec. 2025.